Why Bidding On Your Own Brand is Good Business
Paying money to promote your own brand online when it is already a top contender seems a little counterintuitive, doesn’t it? Why throw money at paid-search marketing when your brand already ranking No. 1 in an organic search? In times of tight budgets, it just doesn’t seem to make good business sense. But, these are […]
Read More5 Brilliant Ways to Screw-Up Your SEO Efforts
Search engine optimization (SEO) is the Arnold Horshack of affiliate marketing. On the 70s sitcom, Welcome Back, Kotter, the always-overzealous high school student, when asked a question by Mr. Kotter, would excitedly raise his hand and yell, “Ooh! Ooh Ooh!” to get the teacher’s attention. In the same way, SEO provides a way for your sites to draw […]
Read MoreThe Art of Mobile Conversions
Mobile advertising is where it’s at right now, and the industry is growing faster than anyone could have predicted. Current forecasts suggest that revenue from mobile advertising will top $11.4 billion this year, with retailers consistently reporting a significant increase in traffic from mobile users. Yet, many advertisers will miss out on this gold mine […]
Read MoreThe Top 2 Worst Pieces of Affiliate Marketing Advice EVER
The other day I took a breather and caught up on some industry reading. While browsing Yahoo! Finance, I came across a press release predicting online marketing trends for 2013. It caught my attention because the writer mentioned affiliate marketing and how it will become increasingly popular among online marketing neophytes. I continued reading and […]
Read More3 Ways To Put Your Brand In the Social Media Fast Lane
Regardless of the industry, growth in social media easily nabs a slot in the top three trends to follow in 2013. In the advertising industry, social media platforms are such a marketing powerhouse that if you aren’t injecting your online campaigns with opportunities for consumers to participate, engage and share then you run the risk […]
Read More6 Mistakes You’re Making With Your Landing Pages
Landing pages represent the tipping point for affiliate marketers. When a potential customer reaches a landing page, he is either going to go all the way or click away. After arriving on a page, it takes a customer about 5 seconds to make the decision. If your data shows more abandonments than conversions, you might […]
Read MoreTop Three Secret Destinations for Hidden Traffic
Don’t buy into the mindset that affiliate marketing is a saturated industry or that turning a profit is darn near impossible. Though it may seem like that at times, the truth is that untapped traffic sources are being discovered every day by affiliates who know that industry innovation starts with them. With a little ingenuity […]
Read MoreIf Lead Generation Was a Big Game Hunt, You’d Be Dead
Generating quality leads is like tracking a big game. You have to find the perfect hunting site, stalk your prey, and move in for the kill. But while most big game hunters enjoy the thrill of the hunt, affiliate marketers know tracking new leads is all about survival. Similar to hunting big game, tracking down […]
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