Lessons Learned From Black Friday and Cyber Monday

Unlessyouliveunderarock,youarekeenlyawarethatbothbrick-and-mortarandonlinemerchantsbeginpushingforthearrivalofthefatmanandhisreindeerwhilemostofusarestillswelteringinthesummerheat.It’sasubtlebarrageatfirst,butbythetimethefirstleafflutterstowardthe[…]
Avoid Being Snowed Under by CPA Marketing

Eventhoughit’sbeenaroundforawhile,CPAmarketingdrawsalotofattention,especiallyfromnewcomerstotheindustry.Itrequiresverylittleintermsofstart-upcosts,anditcanbeextremelyprofitable.CPAishowmerchantsmeasurethecostincurredduringtheprocessofconvertingasitevisitorintoapayingcustomer.[…]
Deliverability – Building a Bridge to Profit

Didyouknowthatnearly20%ofalle-mailssentinNorthAmericadonotreachtheirfinaldestination?Thatstatisticshouldscarethepantsoffofanyonlinemarketerwhousese-mailasthemainsourceofcustomercontact.Don’tgetmewrong.An80%successrateisgood…ifyouarehappy[…]
Quarterly Performance Reviews- Waste of Your Time?

SurvivaloftheFittestorNaturalSelection.Bothphrasesaptlyportraytheevolutionarycycleofthebusinessworld.Tosurvive,youmustnotonlyhavethedesiretoconstantlyimprove,butalsothedrivetoactonthatdesire.Itdoesn’tmatterhowmuchmoneyyouhave,failuretoconsistentlyandcontinuouslydevelopyourbusiness[…]
The Top 3 Foolproof Ways to Fail at Affiliate Marketing

Veryfewpeoplewhoentertheaffiliatemarketingarenaactuallyearnenoughmoneytosupportthemselvesfinancially.Thelargemajorityofmarketersfailquicklyforamyriadofreasons.Here’salookatthetopthreewaysyoucouldfollowintheirfootstepsifyouaren’tcareful.1.Viewaffiliatemarketingasthesmoothroadto[…]
What Have You Done For Me Lately?

SomeofyoureadingthispostwillchuckleatthetitleandbustafewJanetJackson-likedancemoveswhilesittingatyourdesk.(Bytheway,you’rewelcomefortheearworm.)Allofyoureadingthispostshouldponderwhatthesewordshavetodowithcustomerservice.Customersbreathelifeintoyourproductandyour[…]
Double Your Website Traffic

Soyou’vegotyourselfawebsite.You’vegotyouradsinplace.You’rehavingsomesuccesswithconverting,andnowyou’rethinkingtoyourself,“Theonlythingthatwouldbebetterisifmorepeoplewouldcometomysite!”You’renotalone.Welcometotheworldofaffiliatemarketing.Evenifyou’vebeenin[…]
Publisher Premonitions- Predictions From Beyond!

MobileCommunications–Topemailtrendfor2012-2013EverydayIhearmoreandmorebuzzaroundtheoffice.Killerbees?-Sometimes.Butusually,Iresteasyknowingit’sthegrowinglyfamiliar,andsomewhatlessthreateningbuzzaroundmobilemarketing.Thisbuzz,whichwe’veallheardnow,isgrowinginstrengtheachpassingday,and[…]

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